Tyler Spurlock
Account Manager · Consent Resolve
Cincinnati, OH · “The human who answers the phone.”
Tyler Spurlock is the Account Manager at Consent Resolve and the person on the team who actually talks to contractors every day. A University of Cincinnati graduate, he came up through financial and data analytics — including reporting for the $92M-per-year food and beverage division at the Hotel del Coronado — before moving into consultative sales and account management. He hears what's working directly from customers and walks it back to engineering before any marketing copy gets written.
- •Owned financial reporting on a $92M division (Hotel del Coronado)
- •Daily consultative conversations with contractors
- •Consultative sales & account management
The contractor's-eye view — what real shops actually say, ask, and need.
Posts by Tyler Spurlock
Do Your Bought Leads Come With Proof of Consent? Usually Not
When you buy a lead from a broker or a shared-lead reseller, the contact shows up but the consent almost never does. Here's why the proof gets left behind — and what it costs you when someone asks.
Fast Lead Follow-Up Without Breaking the Law
Speed wins the job — but the fastest instinct, grabbing the phone, is exactly where a lot of shops trip the TCPA. Here's how to hit the follow-up window the compliant way, every time.
How to Vet a Visitor-Identification Tool for Compliance
Not every 'visitor identification' tool is built to keep you out of court. Here's the buyer's checklist — the seven questions to put to any vendor before you sign up, and the answers that separate a consent-first tool from a lawsuit waiting to happen.
Is It Legal to Know When a Past Visitor Returns to Your Site?
Knowing the moment a past visitor comes back is one of the best signals a contractor can act on — but only if you're allowed to know it. Here's where consent draws the legal line.
Is Buying a Homeowner Lead List Legal?
The straight answer to a question a lot of contractors quietly wonder about: is it actually legal to buy a list of homeowners and market to them? Here's the real legal picture — federal and state.
Is Retargeting Legal for Contractors? The Consent Question
Retargeting isn't against the law. Building the audience from people who never agreed to be tracked is where contractors get exposed. Here's the line, and how to stay on the right side of it.
Is Identifying Your Website Visitors Legal? The Consent-First Line
You can legally identify the visitors on your website — the question is how. The line runs between consent-first identification and the covert tracking now drawing lawsuits.
Route Scored Leads Into Follow-Up That Runs Itself
A score that just sits on a lead is a number nobody acts on. The payoff comes when the score routes the work — hot to you, warm and cold to sequences that run without you. Here's how to wire it up.
Visitor Identification Without Fingerprinting: Why It's Lawful
Plenty of tools claim they can identify your website visitors. Most do it by fingerprinting people who never agreed — and that's exactly the practice regulators are now suing over. Here's the difference that keeps you clear.
What Actually Counts as TCPA Consent (and What Doesn't)
Under the TCPA, not every 'yes' is a yes. A buried checkbox, an implied opt-in, or a name from a purchased list won't hold up. Here's what actually counts as consent — and why a timestamped record is the difference between defensible and exposed.
What Data Is Actually in a Consented Visitor Lead
Identifying a website visitor without a form fill sounds like it must involve a deep profile. It doesn't. Here's the actual contents of a consented lead — and why what's left out is the point.
What the FTC's HomeAdvisor Order Teaches Contractors About Buying Leads
The FTC's 2023 HomeAdvisor consent order was aimed at a lead seller, not the contractors buying from it. But the lesson underneath it is the one every shop that buys leads should read.
Who Actually Owns Your Leads?
There's a question most contractors never ask about the leads they pay for: do I actually own this, or am I just renting access? The answer changes everything.
Which Privacy Laws Actually Require You to Prove Lead Consent?
The TCPA, CIPA, and state privacy laws each govern a different piece of how you contact leads — but they converge on one question you'd better be able to answer: can you prove the person agreed?
Why Lead Resellers Can't Tell You Where They Got the Info
The reason 'where did you get my info?' rattles contractors isn't the question — it's that a bought lead comes with no answer. Here's why chain of custody is the whole problem, and how consent-first fixes it.
When a Texan Invokes Their TDPSA Rights: How to Answer a Data Request
The Texas TDPSA doesn't just ask you to collect data carefully — it gives Texans the right to ask what you have, delete it, or stop its sale. Here's the calm, practical way a contractor answers that request, and why consent-first makes it a lookup instead of a scramble.
Connecting Recovered Leads to Your Field-Service CRM: A Setup Walkthrough
Wiring recovered leads into the CRM you already run isn't an IT project — it's a short, ordered setup you can finish in an afternoon. Here's the connect-map-route-test walkthrough for a field-service shop.
Cyber Monday: Turn Electrical Website Lookers Into Booked Jobs on the Same Ad Budget
Cyber Monday has homeowners in deal-hunting mode — pricing holiday lighting installs, panel upgrades, and standby generators on your site. Most leave anonymous. Here's how to book them.
Daylight Saving Begins: The Quiet Reason Your Power Washing Phone Isn't Ringing Enough
The clocks spring forward, the first warm weekend hits, and homeowners finally see the winter grime — so they price a wash on your site. Most leave anonymous. Here's the quiet reason your phone is slow.
Daylight Saving Ends & First Freeze: How Plumbers Can Catch the Homeowners Already Pricing the Job
The clocks fall back, the first freeze cracks a few pipes, and homeowners are pricing a repair or a new water heater on your site right now — most of them anonymous. Here's how to catch them.
Deep-Winter Freeze: How Plumbers Can Catch the Homeowners Already Pricing the Job
A hard freeze rolls in, pipes burst, hot water dies, and panicked homeowners flood your site pricing the emergency. Most leave without a word. Here's how to catch them.
Do the Shared Leads You Buy Actually Have Consent?
When you buy a shared lead, you inherit a phone number and none of the paper behind it. Here's why that gap is a TCPA and CIPA problem — and who's on the hook when a homeowner complains.
Dog Days of Summer: Turn Power Washing Website Lookers Into Booked Jobs on the Same Ad Budget
The dog days bring out the grime — and the homeowners pricing a wash. Most of them look and leave anonymous. Here's how to book them without spending another dollar on ads.
Early-Summer Heat Returns: How HVAC Pros Can Catch the Homeowners Already Pricing the Job
The first real heat of summer just hit, the old system is wheezing, and homeowners are pricing a replacement on your site right now — most of them anonymous. Here's how to catch them.
Earth Day: Turn Lawn Care Website Lookers Into Booked Jobs on the Same Ad Budget
Earth Day sends eco-minded homeowners searching for organic, low-chemical lawn care — and most of them price you and vanish. Here's how to turn those lookers into booked jobs on the budget you already spend.
Fall Maintenance Kickoff: The Tree-Removal Quote-Shoppers You Never Knew Were There
Fall maintenance season has homeowners eyeing the leaning tree and the limbs over the roof — and pricing removal on your site before the storms come. Most leave anonymous. Here's the fix.
End-of-Summer Push: A Painter's Playbook to Recover the 98% Who Don't Call
Homeowners want it painted before the weather turns — and your site is filling up with them. Most leave without a word. Here's the playbook to recover them on the same ad budget.
Fall Home Prep: A Handyman's Playbook to Recover the 98% Who Don't Call
Fall is one long to-do list — gutters, weatherstripping, that wobbly railing — and homeowners price it on your site before they call anyone. Here's how to catch the 98% who don't.
Father's Day & First Heat Wave: How HVAC Pros Can Catch the Homeowners Already Pricing the Job
It's Father's Day weekend, the first real heat wave just landed, and the homeowners pricing a new system are on your site right now — most of them anonymous. Here's how to catch them.
First Day of Fall: Turn HVAC Website Lookers Into Booked Jobs on the Same Ad Budget
The first cool morning flips homeowners from AC worries to furnace worries — and they're pricing the work on your site before they call. Here's how to close out Q3 by catching the ones who don't.
Independence Day: The HVAC Quote-Shoppers on Your Site You Never Knew Were There
It's the Fourth of July, the house is full, and the AC is losing the fight. Homeowners are quietly pricing a replacement on your site right now — and most leave without a word. Here's how to catch them.
Is It Legal to See Which Pages a Website Visitor Viewed?
Seeing which service pages a homeowner read before they call is useful — and it's legal when permission comes first. The trouble starts when a shop collects behavior quietly and asks forgiveness later.
Late-Summer Home Projects: The Quiet Reason Your Deck & Fence Phone Isn't Ringing Enough
It's prime deck-and-fence season, your site traffic is up, and the phone still isn't matching it. The quiet reason: most of your quote-shoppers leave anonymous. Here's the fix.
Late-Winter Tax Season: A Plumber's Playbook to Recover the 98% Who Don't Call
Tax-refund season is when homeowners finally fund the repipe, the new water heater, the bathroom they've been putting off — and they price it on your site first. Most leave anonymous. Here's the playbook.
New Year's Week: The Quiet Reason Your General Contractor Phone Isn't Ringing Enough
The phone goes quiet the week between Christmas and New Year's — but your website doesn't. Homeowners are home, off work, and quietly planning next year's remodel. Here's how to catch them.
Pre-Christmas Year-End: A Handyman's Playbook to Recover the 98% Who Don't Call
Two weeks before Christmas, homeowners are scrambling to fix the squeaky door and the loose railing before family shows up — then they leave your site without a word. Here's how to catch them.
Pre-Halloween: The Quiet Reason Your Electrical Phone Isn't Ringing Enough
Darker evenings and decoration season send homeowners to your electrical site for outdoor outlets, lighting, and panel upgrades — then they go quiet. Here's the quiet reason, and the fix.
Pre-Labor Day: How HVAC Pros Can Catch the Homeowners Already Pricing the Job
After a long summer, homeowners decide whether to replace the tired AC now or limp into fall — and they're pricing it on your site, then leaving anonymous. Here's how to catch them.
Pre-Memorial Day: The Quiet Reason Your Deck & Fence Phone Isn't Ringing Enough
Before Memorial Day, homeowners price a deck or fence so the yard's ready for the cookout — and most leave your site without a word. Here's the quiet reason your phone isn't ringing enough.
Pre-Mother's Day: A Mobile Detailer's Playbook to Recover the 98% Who Don't Call
The week before Mother's Day, people land on your detailing site looking for a gift detail — and most leave without booking. Here's how to catch the ones who never call.
Pre-Thanksgiving: The House Cleaning Quote-Shoppers on Your Site You Never Knew Were There
Thanksgiving is two weeks out, the in-laws are confirmed, and homeowners are quietly pricing a deep clean on your site — most of them anonymous. Here's how to catch them before the table is set.
Pre-Valentine's: Turn Electrical Website Lookers Into Booked Jobs on the Same Ad Budget
Before Valentine's, homeowners plan ambiance and capacity upgrades — dimmers, accent lighting, a panel that can finally handle it all. They price it on your site and vanish. Here's how to book them.
Roofers, Meet Your Hidden Atlantic Hurricane-Peak Pipeline
Atlantic hurricane peak fills your roofing site with anxious homeowners checking on their roof — and most leave anonymous. Here's the pipeline hiding in your own traffic.
Spring Ramp-Up: How Pest Control Pros Can Catch the Homeowners Already Pricing the Job
The first warm week wakes the ants and sends termite swarmers boiling out of the woodwork — and your pest control site fills with homeowners pricing a treatment, most of them anonymous. Here's how to catch them.
Spring Peak: The Deck & Fence Quote-Shoppers on Your Site You Never Knew Were There
Spring is when homeowners start planning the backyard — and quietly price-shopping decks and fences across your site. Most leave anonymous. Here's how to catch the ones you never knew were there.
How to Stop Tire-Kickers From Eating Your Afternoon
Every contractor has lost an afternoon to a tire-kicker who was never going to book. The fix isn't working harder — it's knowing which leads are worth the call before you make it.
Tax-Season Prep: The Locksmith Quote-Shoppers on Your Site You Never Knew Were There
Tax season puts security on every homeowner's mind — file-cabinet locks, safes, rekeys after a tenant moves. They price it on your site and leave anonymous. Here's how to catch them.
The Roofing Rush Is Coming — Stop Letting Ready Buyers Leave Anonymous
Storm season and the late-summer rush are about to fill your roofing site with ready buyers. Most will leave without telling you who they are. Here's how to stop the leak.
Why Your Best Customers Visited Three Times Before They Called
The customer who finally booked you didn't decide on the first visit. They came back two or three times, quietly comparing — and most of the people doing that right now will never come back at all unless you reach them.
Website Tracking Lawsuits: The Risk a Consent Banner Removes
The pixels and tracking scripts on most contractor websites are legal right up until a visitor never agreed to them. Here's the exposure that creates — and the one piece that removes it.
What Every House Cleaning Pro Should Know About the Shoppers Who Visit and Vanish
A homeowner pictures a clean house, checks your prices, and disappears before booking. Most of your site traffic does exactly that — and here's how to bring it back.
What Makes a Consent Banner Legally Compliant: A Checklist
Slapping a banner on your site doesn't make you compliant. What counts is the details — plain disclosure, a genuine choice, nothing pre-ticked, and a record of the yes. Here's the checklist that separates a valid banner from decoration.
What a Privacy Violation Actually Costs a Contractor
Privacy law feels abstract until you see the numbers attached to it — and who's allowed to bring the claim. Here's what non-consented data collection actually costs, and why consent-first capture caps the exposure.
Why Pest Control Pros Lose Their Best Leads in the Mid-Summer Heat — and How to Keep Them
Mid-summer is when the ants, roaches, and wasps push homeowners to your site in a hurry. It's also when the most leads slip away anonymous. Here's how to keep them.
Your Busiest Lawn Care Season Is Also Your Biggest Lead Leak — Here's the Fix
Spring and early summer pack your schedule and your website. But the season that brings the most traffic also leaks the most leads. Here's how to plug it without spending more.
Your Busiest Mobile Car-Service Season Is Also Your Biggest Lead Leak — Here's the Fix
When you're slammed with appointments, the leads pricing a detail or mobile repair on your site quietly slip away — your busiest season is also your leakiest. Here's the fix.